Overview: What Is Cherry Hill Mall?

Cherry Hill Mall is a major enclosed shopping center in Cherry Hill, New Jersey, serving the Greater Philadelphia and South Jersey region with a wide range of fashion, dining, and lifestyle retailers. Managed by PREIT, it is considered a premier regional destination and has been actively repositioning itself to match changing consumer preferences.

Once known primarily for its traditional anchors and classic mall experience, Cherry Hill Mall has shifted toward a more diversified model that emphasizes trendsetting brands, dining, services, and experiential concepts. This evolution mirrors broader U.S. retail trends, where successful malls act as mixed-use hubs that combine shopping with entertainment, work, and community activities.

In recent years, Cherry Hill Mall has signed a wave of fashion and lifestyle tenants to refresh its lineup and reinforce its regional draw. New and upcoming stores include Lacoste, Columbia Sportswear, and Mango, adding both performance apparel and international fashion to the mix.[2] These brands broaden the mall’s appeal and help it compete with other top-tier centers in the Northeast.

Complementing these labels are additions like Alo Yoga, Kendra Scott, and Dry Goods, which target demand for athleisure, jewelry, and contemporary women’s fashion.[1][2] Service-focused retailers such as Rowan, specializing in modern ear piercing, highlight the mall’s pivot toward offerings that can’t easily be digitized. Together, these tenants support higher visit frequency and position the mall as a place to discover new trends rather than just a site for routine shopping.

Experiences, Dining, and Community Spaces

Cherry Hill Mall is increasingly investing in experience-based concepts to differentiate itself from online retail and smaller centers. A key component of this strategy is the planned Dick’s House of Sport, a large-format sporting goods concept that combines retail with interactive features such as golf bays, climbing walls, and multisport cages.[1] This type of tenant drives destination traffic and gives visitors unique experiences that encourage longer stays.

Dining and lifestyle amenities also play a central role in the mall’s evolution. The arrival of Kooma Asian Fusion and Sushi Bar, opening its first New Jersey location, enhances the property’s restaurant mix and attracts guests well beyond traditional shopping hours.[2] At the same time, the introduction of Signature Workplace, a co-working space, reflects the rise of hybrid work and helps transform the mall into a daily-use environment where people can work, meet, and shop in one trip.[2] These elements reinforce Cherry Hill Mall’s role as a community hub with economic and social significance for South Jersey.